McGlinn & McGlinn, Attorneys at Law
I received an e-mail from someone who had watched one of my educational attorney videos on YouTube. He was promoting a company that he claims to have used in order to increase the number of views that YouTube logged each time his video was watched. The website is http://tubeviews.net. I was curious, so I decided to check it out. I was stunned. No, shocked is a better word. This website guarantees that if you pay them $29.99, they guarantee 20,000 YouTube views. If you want 50,000 YouTube views your cost is $64.99. They guarantee 500,000 YouTube Channel Views for
Even more astonishing was that this company promised to provide a certain number of ratings to each of your YouTube videos that you paid for. I was even further amazed to learn that this company will provide generic comments about how good your video is, provided you pay a fee. For 50 video ratings the cost is $30.99. For 200 ratings the cost is $105.99. If you want them to leave unique and customized comments they charge anywhere from $14.99 for 10 unique comments, all the way up to $149.99 for 200 unique comments.
I sent an e-mail to this company and to another one asking for further explanation as to how they can guarantee these enormous amounts of views provided you pay their fee. I have also asked them to explain the ethical concerns I have about placing generic [FALSE] comments about a video simply by paying a fee. Finally I have asked them whether YouTube has sanctioned what they are doing.
Importantly, I’ve come across certain attorney videos that have inexplicably received astronomical views. From my point of view those particular videos that I have seen with these crazy views were poor in quality, were unimaginative, and were extremely lengthy and frankly, boring. Yet for some unexplained reason these videos garnered more than 60,000 views.
Now while I don’t know exactly how those attorneys accomplished such astronomical views for such an awful video, one can only wonder whether they used a service like the one I’ve discussed in this post.
I was always under the naïve assumption that people watch videos because they were interested in the topic. I also assumed correctly, that my competitors were trying to learn what I do as well. Unlike pay per click programs, YouTube does not charge for the number of clicks or views on any video. However, a video with a greater number of views is presumably more relevant and important to the search engines. Ah, there’s the rub.
Pay a fee; get more views; YouTube thinks your video is important; your video gets ranked higher in the video search engine results. Lots of questions and problems with this “system.”
“HELLO YouTube!” if you are listening, you would be wise to check out this service to see if it complies with your terms of service.
My recommendation: Stay far away from services like tubeview.net and marketingofyoutube.com.
As an attorney, you have an ethical obligation to present yourself in a fair and accurate manner. If you are using a service to promote your videos, one could argue that you are inflating the true value and importance of what you have to say. You don’t want a bar association or state grievance committee making legal precedent because you were so eager to promote your videos.
P.S. This was the reply I received moments ago from marketingofyoutube.com: “Oh i am sorry , our views service is temporary stopped due to some reason.” Interesting.