This Image Says It All

NY Medical Malpractice Trial Attorney Gerry Oginski
YouTube channel.

I have gotten comments from ‘video production’ guys saying that education-based video marketing doesn’t work. These same production experts believe it’s better to have the attorney talk about themselves and their credentials on video.

They also believe that unless the video is created by some award-winning video guy who spends 45 minutes getting the settings on the camera just right, then the video is not worth watching.

Really?

Take a look at the image with the statistics to the right. This was taken on July 29, 2012. It’s from my YouTube subscription channel. Do you think education based video marketing doesn’t work? Hmm… 429,087 views for 551 videos.

Granted only a few of my videos have ever gone viral. None of those views were paid for by paid ads or going to fiverr.com or any black hat form of getting clicks and views. Mine are all organic.

More importantly, do you think I’ve generated any calls and emails from all those views? [The answer is a resounding YES.]

Do you think any of those calls have generated valid cases? [The answer is a resounding YES.]

Do you think any of those valid cases have resulted in successful outcomes for my clients and my firm? [The answer is a resounding YES.]

What do I have to say to those ‘video production guys’ who say education-based video marketing doesn’t work?

I say “You’re right…it doesn’t.”

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Testimonials

We needed the assistance of someone who knew what they were doing. We can spend probably 10 times the amount of time today, creating 2 videos – let alone 50. So, I think when it boils down to it having someone like yourself who knows what they’re doing, has a system in place, and can really kind of work with you to get the videos flowing, get the content going – I think it’s definitely the way to go. I think you’d spend just too much time – too much energy – in trying to do it yourself.

Michael McGlinn
McGlinn & McGlinn, Attorneys at Law