Chances are you have a video camera with flash memory. It will hold a memory card, maybe 8GB or 16GB. If you’re really on the cutting edge, you will probably have a Class 6 high capacity memory card.
As most of you know, tape-based video has gone the way of the 8-track (for those of you old enough to remember what 8-track is).
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In this month’s newsletter, we welcome four new law firms to the Lawyers Video Studio.
Learn how really smart attorneys are using video to market themselves today. Read about the newest law firms who recognize how important video is to market their law practice.
Read about 4 different ways I’ve used video in the last few months to market my own practice. Find out why you don’t want to be a videographer and learn all the technical mumbo-jumbo.
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Lawyers are trying all sorts of things to get themselves noticed. Many established law firms with older partners have been reluctant to utilize new technology to market themselves in today’s brutal economic climate.
I spoke to an attorney the other day who was very excited to tell me that his firm had just created a logo and now all of their business cards would have their logo on it. I was tempted to ask the attorney whether any clients failed to hire them in the past because they did not have a logo.
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Excellent. I congratulate you for having the desire to create your own attorney video. However, having the desire and implementing it, are two totally different things.
Before running out to purchase all your video equipment and signing up for video editing classes and reading all those books (including mine, “How Really Smart Lawyers Are Using Video On The Web To Get More Clients”) to start creating video, ask yourself these questions:
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I just don’t get it. I know that our blackberries, iPhones and smart phones encroach upon our personal lives. People use their mobile devices anywhere and everywhere they go. It is not uncommon to see a man standing at the urinal holding his Blackberry checking his e-mail. (Yes, I have seen this.)
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You think you have the guts to create attorney video?
You think it’s simply a matter of standing in front of the camera and pushing the red record button? You think it’s as easy as pressing the ‘upload’ button directly to YouTube without editing? It might look easy when the professionals do it but I guarantee you that unless you have the desire, the time and inclination to learn how to do it really well, it’s not easy.
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As most readers may know, Linkedin.com is a very popular business and professional networking site on the web. In fact, most people use it to stay in touch with their professional contacts; some people use it to promote their businesses; some people use it to network for new jobs, and business related opportunities. However, as more and more people continue to use Linkedin.com, what can you do to make your profile page stand out from the rest of the pack using the networking site?
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* If you have video equipment and know how to use it effectively;
* If you know how to edit your videos;
* If you know how to tweak the sound and add graphics;
* If you know how to compress the video, then compress it again to get the settings just right for the internet then you should not have a problem creating quick video that addresses breaking news.
Here’s one way I created a breaking news video just hours after receiving a $1.5 million verdict for podiatric medical malpractice case here in New York. Watch the video to learn more.
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If you’ve been following my blog posts, you know I use a Canon Vixia HF S10 to shoot my own videos. Great camera, excellent quality and it does everything it’s supposed to do.
I recently sold my Sony digital camera to a great trial attorney in Virginia (thanks Sandra!) and needed to upgrade. I took the [...]
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Tags: attorney, attorney video, canon, canon t2i, dSLR, Final Cut Express, gerry oginski, HF S10, lawyer, lawyer video, t2i, video, video marketing, vixia
I was asked this question recently by an attorney who was considering hiring me to create his video. He lived in a large college town and was considering hiring some college students who were learning about video and TV production. He asked a good question: “Can’t I just go to these people and have them shoot my video?”
The answer is…
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