How often do you see an attorney poking fun at himself? I guarantee it does not happen often. Most lawyers project a very stuffy and formal image. They do not want their prospective clients or colleagues to think they are anything less than professional.
Tag Archive: studio
How to Melt Down Your Video Camera
Have you ever been driving a car and had the engine overheat? Have you ever had to pull over your car to put coolant into your engine because it was overheating?
I never thought the same thing could apply to a video camera. I was wrong.
Zappos Has 60,000 of Them. How Many Do You Have?
I’m talking about the number of videos Zappos created this past year alone. 60,000. They predict that next year they’ll have 100,000 videos online to market their products.
Your Law Firm is Doomed If You Don’t Have Video
Yes, I will be the first to say it now. Your law firm will become obsolete if you do not adapt and put video on your website.
Come back with me a few years. Why did you create a website? Because other lawyers were using new technology to ‘get their name out there’, right? You didn’t want to be left behind. Why did you join Facebook? Everybody was doing it and you realize it’s not just hype to be on FB. The social implications are huge. Same for Twitter and LinkedIn.
Lawyers: Do Not Attempt To Create Video On Your Own Until You Watch This Video
“Objection, your honor…he doesn’t know how to create video on his own!”
Lawyers love making objections. Watch the video to learn about a common objection to hiring an experienced video production company and see why their objection is OVERRULED. (And there’s no right of appeal either!)
Attorney Video: Why Does It Work So Well?
Watch this quick video that explains why attorney video works. Lawyers who recognize how useful video is to market their law firms understand the incredible opportunity to create a message one time, have it targeted to their ideal clients and have it play over and over for no additional cost.
Why I Shoot Video on Vacation
You might think it a bit odd for a lawyer to shoot video while on vacation with his family. You might think it’s strange for an attorney to take his video camera gear, microphone and tripod to a Caribbean family destination. You might even think it unusual that a lawyer would WANT to spend time teaching and showing his kids different ways to market a business using online video, and that’s ok if you do.
However, my family knows that I always take my camera gear when we go away. They know how important video is to market a law firm online. They see the results of my video marketing every day when I receive calls and emails from prospective clients raising their hand asking for more information about the topic I talked about in my video.
What Solutions Do You Sell?
I am the solutions man. I know the rules. I know the legal process. I know how to evaluate a medical malpractice, PI and wrongful death case. I know what experts to use. I know how to evaluate liability, causation and damages. I know what questions to ask. I know how to take depositions and try cases.
Lawyer Marketing: How to Get a Competitive Edge
How do you gain a competitive edge in the legal marketplace? The answer is with video. Your colleagues and competitors still haven’t figured out how to use video effectively. Really smart attorneys learn how to stay ahead of the curve and gain a competitive edge. Watch the video to learn how.
Imperfect Action is Better Than No Action
Smart lawyers make decisions. Really smart lawyers take action to implement those decisions, and super smart attorneys IMPLEMENT their decision to take action. So Mr. or Ms. Attorney, are you more closely aligned with the smart lawyer; the really smart lawyer or the super smart lawyer?
