Susan Cartier Liebel, Founder of Solo Practice University has just posted a great interview (with me!). I am a long-time faculty member at SPU.com where I teach lawyers how to create video to take their law firm marketing to the next level.
Here’s what you’ll learn in this interview:
* Whether attorney video really is as important in today’s culture as some think
* Whether or not your consumers and clients expect you to be on video
* If it’s really one of the best ways to distinguish yourself from your competitors
* Whether or not attorneys and video production companies really understand what content compels a viewer to pick up the phone and call you instead of your competitor
* If video is one of the only ways you can get a viewer to trust you, like you and believe in you before ever meeting you in person
* Does creating video with quality educational content establish you as an expert
* Can creating video allow you to set the standard by which all other attorneys marketing in your niche are judged…and much more











