lawyer

A Cheap Marketing Ploy…What a Car Dealer Did to Annoy the Heck Out of Me

Don’t you think they’d have a better customer interaction if they spent a few more dollars to fill the damn tank than have me rant in a blog post and tell all my friends about this stupid half-assed attempt at marketing? Continue reading

Why Are Attorneys Still Uploading Their TV Commercials to YouTube?

Does the TV agency who made the commercials really think that anyone...and I mean anyone, would ever voluntarily want to watch a 30 second TV commercial of an attorney Continue reading

The Enchanting Lawyer, Jacob Sapochnick Interviews Gerry Oginski about Video Marketing

It doesn’t matter how long you have been doing video marketing, stop what you are doing right now and watch my interview with Gerry Oginski. Continue reading

Attorney Marketing: How to Ethically Kick Your Competitors Out of Your Online Video Space

You recognize that their videos are not optimized. You see that their videos are not compelling. The videos they created are highly polished but have nothing to do with their consumers. The videos are lawyer-centric. Continue reading

Why Using a Teleprompter is Bad For Lawyers Who Create Video to Market Their Law Firm

First, a teleprompter is simply a glorified laptop that spits out a verbatim transcript of what you want to say. Continue reading

4 Biggest Screw-Ups in Your Attorney Marketing Video

How can you expect to generate trust with someone who is watching your video if you don't introduce yourself and tell them who you are? Continue reading

3 Strategies to Get Your Viewers Annoyed So They Don’t Watch Your Legal Marketing Videos

What can you tell them without giving them the law? That’s a secret...really. That’s what I share with the attorneys who participate in my video programs here in the Lawyers Video Studio. (If you want to be one of those really smart attorneys who participate, I encourage you to explore our different video programs to see which one is right for you.) Continue reading

3 Tips To Be Engaging in Your Great Attorney Marketing Videos

Then get energized. Get enthusiastic. Start talking and remember those three points above. Guaranteed to work. Continue reading

NEWSLETTERS! Get Your Law Firm Newsletters Here! Do You Have One?

For years (since Spring 2004) I have had a newsletter. I started it doing a quarterly text-only newsletter. It was single sided. It had content nobody else had...a never ending fictional story about a guy who could predict the future, a trivia game, fun articles and information. Continue reading

Podcast Interview: Setting measurable goals and video marketing with Gerry Oginski

He has reached new heights in his practice and client development by integrating video marketing into his firm, and shares with the Happy Go Legal listeners how he has been able to set and achieve measurable goals and share great resources with others. Continue reading

Testimonials

One thing I like about Lawyers Video Studio, is that it is work that is done largely by a lawyer – Gerry Oginski – who knows about law practice. He knows about clients, he knows what’s important to clients, and what kind of information is important to communicate. He’s also very technically astute and he has good technology and good people working with him, who have been very helpful in filming the videos that I have participated in. Gerry was very helpful in providing me with guidance on the tempo and how to present the subjects. I find Gerry’s guidance and direction to be very helpful. He helped me to think through what it is that the client needs to hear, what their perspective is, and to really focus the information on the audience. I would say that their process has been very useful, it’s been very informative. I feel like I have been very well guided in terms of how to go about the video process, how to think up the topics and how to present them. I would recommend Gerry Oginski’s video service.

Rich Beem
Beem Patent Law Firm