I got a really good laugh when I spied this book sitting on my bookshelf while looking for my “Evidence in Negligence Cases” book written by New York personal injury trial attorney Tom Moore. I’d totally forgotten this book that I bought years ago while trying to figure out how to market myself online.
The subtitle is “The complete guide to creating winning ads,” by Kerry Randall and printed by the ABA Law practice management section. The really funny thing is I remember reading this book cover to cover, marking it up, highlighting it and trying to use it to improve my Yellow Pages ad.
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Attorney video is a game-changer. It has been for me.
Video shows you are different
Video allows a viewer to see you; hear you and begin to trust you.
Video begins to establish trust with your viewer before they ever walk into your office.
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Video is the future of all things online. You can’t just create one or two videos. You need five, ten, fifteen and more educational videos to attract new clients to your website for more information.
Your goal is to dominate the online video world.
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Written on
January 29, 2010 by
Gerry Oginski in
attorney,
gerry oginski,
law firm video,
lawyer,
marketing,
new york,
ny,
video,
video for lawyers,
web video
The title is the same for each.
The background is the same for each and
They’re even looking at the same place off-camera.
YouTube shows they each have less than 20 views even though they were uploaded over seven months ago.
But there’s a bigger problem here.
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Written on
January 13, 2010 by
Gerry Oginski in
attorney,
gerry oginski,
law firm video,
lawyer,
marketing,
new york,
ny,
seo,
video,
web video
How would you feel watching a video in which you see a nice family having a meal together, leaving in a car, and suffering a catastrophic car accident, complete with screams, glass shattering, ambulance lights and siren, heart beat audio in the background, scenes of the emergency room, and even a trip to the lawyer’s office?
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“We are huge fans of Gerry Oginski at VideoBlogMarketing.com and here are the top three reasons why:
3. Gerry’s professional and natural presence on video – Gerry is real and you can feel his pure enthusiasm,
2. Gerry is coaching attorney’s to move into this decade! No offense attorneys, but sometimes you are a bit behind the times when it comes to your Internet presence – listen to Gerry, he knows what’s up.
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“We are huge fans of Gerry Oginski at VideoBlogMarketing.com and here are the top three reasons why:
3. Gerry’s professional and natural presence on video – Gerry is real and you can feel his pure enthusiasm,
2. Gerry is coaching attorney’s to move into this decade! No offense attorneys, but sometimes you are a bit behind the times when it comes to your Internet presence – listen to Gerry, he knows what’s up.
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I just got word this weekend that my new book, which I co-wrote with Tom Foster, CEO of Fosterwebmarketing.com has just been released. You can see the cover in this blog post.
I don’t yet have the link to Amazon.com yet, or the direct link to purchase it here, but it will come very soon.
This book is the culmination of the latest information you need…
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FREE WEBINAR: Putting videos on your law firm websites can result in dramatic traffic increases for your firm website. Learn how and why video is so important. Learn Gerry’s 10 Commandments for Using Attorney Video; Find out why creating video is expensive and what you can do to minimize your cost. Importantly find out what ethical considerations you need to consider along with how to actually create those great looking videos.
Your host will be New York Attorney Gerry Oginski
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Written on
November 10, 2009 by
Gerry Oginski in
advertising,
attorney,
gerry oginski,
law firm video,
lawyer,
marketing,
new york,
video,
video for lawyers,
web video
Many of you know that in August I revamped this website by switching from Blogger over to WordPress. I transferred over all the content to my WordPress blog and have continued to add content on a regular basis. The other night I went back to the original site, which is still online under the URL of http://videoforlawyers.blogspot.com and was shocked.
When I had last been to my site, my Feedburner counter indicated that there were 1812 readers subscribed to my blog. What shocked me was that when I looked at the Feedburner count again, it had increased by over 100 readers even though I had not added any content on the old site since August. This was fascinating.
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