Today’s video review is not about a lawyer video. Rather, it’s about a guy who built a business creating newsletters for people to keep in touch with their customers and clients. Jim Palmer calls himself the “Newsletter Guru.” He clearly “gets” why it’s so crucial to keep in touch with your clients and customers on a regular frequent basis.
In this video we see Jim paddling his canoe on a lake near his home. He is wearing sunglasses, and the camera is sitting in the canoe pointed upwards. As Jim talks, you hear the oar making contact with the water. Jim tells a story about finding a painting he wanted to purchase and the business owner refusing to ship it to his home. The point of the video is to show that the business owner lost a key opportunity to make an easy sell by creating a roadblock.
