It’s easy if you have the equipment. It’s easy if you have an up-to-date video camera, good wireless microphone and a good set of soft box lights. It’s easy if you have experience using all this equipment. It’s easy if you know what to talk about. It’s easy if you’ve created hundreds of videos.
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Jim Palmer is THE newsletter guru. In this episode of http://newsletterguru.TV, Jim reviews my latest Lawyers Video Studio newsletter. Watch the video to learn how many stars he gave my newsletter.
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If I were someone who had never created video before and I was inundated with all these video experts and gurus online telling me how easy it is create video to market my practice, I would be confused beyond belief.
I know plenty of “experts” who claim that by using a flip camera or a Kodak Zi8 or your WebCam you can create professional looking video that will get potential clients to call. They promise how easy it is by simply pressing the record button and then pushing the “Upload to YouTube” button in order to generate those calls. Those same experts tell you that you don’t need professional lights since you can use something in your home or you can make your own for a few dollars.
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If you’re doing a good job of getting known, your potential customer should know a lot about you. They’ll probably contact you when they’re ready to buy what you’re selling. But why leave it to chance? After all, your prospects are being inundated every day with thousands of marketing messages.
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