The next most important concept is understanding how to convert an online viewer into a caller. This is your entire goal when marketing your message. Ask the video company you are trying to hire whether they know what triggers will convert an online viewer into a caller. Continue reading →
If you have started creating video to market your law firm online, how are your videos working for you? Are they generating interest? Are they generating calls? Are viewers interacting with you? Are they sharing your videos? Continue reading →
There are many more things that I find these legal marketing video companies leave out. Before you agree to sign with any video company to create your legal marketing videos, I encourage you to ask what they are leaving out. Continue reading →
The year was 2006. YouTube was now accepting user generated content. One solo attorney decided to create an educational message on video to help his injured clients understand how lawsuits worked here in New York. Continue reading →
Well, that’s just a few things that will guarantee you create really poorly optimized attorney video that is rarely found, rarely watched, rarely watched till the end, rarely compels a viewer Continue reading →
How many other video marketing gardeners can say that they have achieved settlements of $8.6 million over the past seven years from people who have come in the door as a direct result of simple little videos? Continue reading →
Rather, focus on your ideal consumer and provide them great content. The search engine stuff is secondary. The primary goal of an attorney who is using video to market their law firm is Continue reading →
I think that video is the future and you’re looking 5 years down the road, I think that the importance of television and radio are going to diminish and the importance of internet is going to rise. I think that anybody seeking to get a competitive advantage in their market needs to take the initiative and work on that now. And this is an opportunity to get in ahead of the curve and gain a competitive advantage.