It’s simple really. You create video to educate your ideal client.
They now EXPECT you to have video. Hi-definition video. Quality video. Educational video that informs and teaches. What will your consumer or ideal client think if they come to your website and you have NO video or have video that stinks?
Tag Archive: facebook
Video: Your Consumers & Clients Expect You To Have It
“Welcome Gerry, You Have No Friends”
That’s exactly what Facebook told me when I first signed up in November 2009. Before that, I had resisted for a long time. My kids were on it. They used it constantly and I just couldn’t figure out what the big deal was. It looked like a total waste of time. It was touted as a way to keep in touch with your high school friends. Reunite with past acquaintances.
Want To Be Popular? Get Busy with YouTube Channels
You think that all you need to do to make your video go viral and be watched hundreds of thousands of times is simply upload it to YouTube?
If you think that, you’re (mostly) wrong.
You have to search optimize your video. What does that mean? It means you must give it a title; preferably one that’s interesting and makes a viewer want to click ‘play’. You also have to give a description (Don’t forget to do this). You must also add keywords that describe your video.
You’ve Created a Lawyer Video: Here’s How You Should NOT Blog or Tweet About It
Here are real quotes from lawyers and legal marketers on Twitter:
“Just uploaded a video. Check it out.”
“I favorited a YouTube video.”
“Check this video out — Lawsuit Information: Find a Lawyer, Attorney, Legal Adv.”
“Need a lawyer? Check out this video.”
“New video uploaded, attorney handling immigration, criminal law, contact me at…”
Do these phrases sound familiar? Do you know attorneys who market themselves and their videos using these phrases?
If you do, then I will tell you that those attorneys are making some of the biggest marketing mistakes ever using social media like Twitter, Facebook, Linkedin, and Myspace.
You've Created a Lawyer Video: Here's How You Should NOT Blog or Tweet About It
Here are real quotes from lawyers and legal marketers on Twitter:
“Just uploaded a video. Check it out.”
“I favorited a YouTube video.”
“Check this video out — Lawsuit Information: Find a Lawyer, Attorney, Legal Adv.”
“Need a lawyer? Check out this video.”
“New video uploaded, attorney handling immigration, criminal law, contact me at…”
Do these phrases sound familiar? Do you know attorneys who market themselves and their videos using these phrases?
If you do, then I will tell you that those attorneys are making some of the biggest marketing mistakes ever using social media like Twitter, Facebook, Linkedin, and Myspace.
How To Use Social Networking To Boost Your Video Content
“Video blogging is something we all should be doing, yours truly included. If I had to name one of the top experts in using video on a blog, Gerry Oginski would be my go to guy. In fact Gerry is a great example of how a professional service provider can use video to get their message out and how it can be used to provide information to their audience. While Gerry’s focus is using video to promote a legal practice. His advice and techniques can be applied to anyone. I just wish I could get Gerry to be a regular contributor to Blog For Profit.”
