You’re hearing about it here first! The Lawyers Video Marketing Alliance is a collection of some very smart entrepreneurial legal marketing experts across the country. This panel has been hand-selected for their expertise and their knowledge of marketing.
Tag Archive: ben glass
State of the Internet 2011- Attorney Video Marketing Address
In this end-of-the year, 2011 internet address, Attorney Gerry Oginski, as Chairman of the Lawyers Video Marketing Alliance gives us his observations on attorney video during the 2011 year. He takes us through some startling statistics about online video; discusses goals that each one of us, as legal marketers should strive for.
TV Ad Lawyer v. Online Video Lawyer- Part 6
Six years ago, when YouTube was a nascent and fledgling website, nobody knew what to make of this site. Nobody had any idea what ‘user-generated-video’ would be used for. Some enterprising advertising companies figured that since they already had lawyer commercials ‘in the can’, what harm could happen by throwing it up onto this new website called Youtube?
Ben Glass & Great Legal Marketing in Reston,Virginia
“A Parade of Moving Interest” was a phrase that Ben Glass explained to a packed room full of lawyers from around the country looking to stand out from the crowd. Unless you were a Dan Kennedy devotee, you most likely needed Ben’s explanation to understand the concept that a consumer or potential client isn’t looking for you or your legal services when they wake up in the morning.
Caught! Lawyer Confesses He Doesn’t Like CLE
It’s true. I finally confessed. I used to love going to live CLE seminars about trial practice, direct examination, cross examination, jury selection, opening arguments, summations and legal updates. I loved learning everything possible from attorneys who were in the trenches every day trying cases.
While trying to learn how to become a marketing student and expand my marketing horizons, I noticed that none of the bar associations we’re giving any seminars about legal marketing. I began to call different bar associations asking if there were any classes or seminars on legal marketing. The answers were all disturbingly familiar. “We don’t feel that lawyers need to take classes or CLE seminars about marketing.” “Marketing seminars are beneath us and we simply don’t have time in our schedule.”
3 Great Marketing Experts You Need to Know
What type of lifestyle do you want as an attorney? Do you enjoy working till midnight because you’ve got a motion that must be submitted the next day? Do you have trouble attracting new business and new clients in this economy? Are you looking for ways to make your phone ring? Do you have the charisma to generate new business through attorney referrals? Do you have a marketing funnel already in place that is proven to work?
If you are new to marketing, you would do well to hitch your star to any one of the legal marketing experts I discuss below. The following three marketing experts are, in my opinion, the best in the business.
Mischelle Davis blasts her legal marketing into the Stratosphere
Ever hear of Mischelle Davis?
She’s the marketing powerhouse for her husband, Seattle personal injury attorney Chris Davis.
I had the pleasure of finally meeting them both at Ben Glass’ Great Legal Marketing seminar June 11 and June 12, 2010 held in Fairfax, Virginia. They are both down-to-earth and lovely people to talk to. I had the pleasure of speaking with them the night before the conference started and was blown away by all the different marketing this super duo make happen.
Great Legal Marketing: The video lawyer speaks to attorneys
I am thrilled to be back from a lecture I presented to over 250 attorneys in Fairfax, Virginia about the benefits of creating educational video to market their law practices. Before leaving New York, I had visions in my mind of the crowd going wild; jamming to the music; raising their hands and singing along; demanding more and then of course chanting my name for an encore. Then I woke up and realized it was a daydream of sorts.
An exciting presentation at Great Legal Marketing superconference in Virginia
I was speaking to over 250 attorneys on June 11, 2010 at the Hyatt in Fairfax, Virginia. The room was packed. Ben Glass had just finished talking about ethics in attorney advertising. 5:00 pm arrived and I had my wireless microphone all set; my laptop was ready to go and my wireless pointer was plugged in. I walked up on stage and the first question I asked the crowd after introducing myself was “How is it that a solo practitioner like myself is able to compete with the biggest law firms in Manhattan with the biggest marketing budgets?”
Gerry’s 10 Best Posts of the Year
Here’s are the top 10 posts of 2009. Enjoy your reading!
1. 10 Reasons Why Every Lawyer Needs To Be On Video
2. An Interview w/ Gerry on the Legal Broadcast Network
Fa [Ben Glass] irfax Virginia Personal Injury Lawyer, Ben Glass says “Gerry Oginski is the master of online video. If you have not seen his videos, you should. He’s done more videos than any lawyer out there. The big edge that Gerry has over his competition is that his videos allow consumers to get to ‘know’ him before they even pick up the phone. His use of video on his website and his video blog is amazing.”
