“You Call Me Every Month!” said my client. How To Use a Unique Marketing Advantage in Your Attorney Videos

I hear these stories often from clients and friends of clients who have gone to attorneys who simply ignore them once they walk in the door. I recognize that those attorneys are probably hard-at-work on their cases. The problem is that they fail to communicate Continue reading

Attorneys: Learn How to Create Video on Your Own!! It’s as Easy as 1,2,3 & Just in Time for the Holidays

There are many lawyers today who think they can be a video producer, video editor and video publisher while practicing law at the same time. That's great if you can accomplish all of those well. However, many attorneys don't want to invest the time, effort and energy to learn how to do all this well. Continue reading

What is the Transformational Value You Provide to your Consumers & Potential Clients?

The reality is that if you are not offering transformational value, your consumers and clients have no reason to hire you. You can be the best attorney at what you do, but if you cannot deliver that message... Continue reading

They Simply Don’t Learn; Big Marketing Company Creates Video for Attorneys Who Compete in Same Market

I just don't get it. Actually I do. That's what happens when big marketing companies use the same topics and templates to create video content for anyone who signs up with them. Continue reading

Why Do My Videos Generate Calls & Emails From Out of State Viewers?

I began asking these callers why they would call me, knowing full well I only practice law in the state of New York. I would ask them what prompted them to pick up the phone and call me instead of all the lawyers who practice in their state. Continue reading

If My 10 Year Old Son Can Do This, So Can You!

I'm a very strong advocate of using only outlines for my own New York medical malpractice videos and that is exactly what I teach attorneys in my lawyers video studio programs. There are two important reasons why I never recommend using a Teleprompter: Continue reading

I Did a Really Stupid Thing…On My YouTube Channel

Currently, I have over 600 videos on my YouTube channel. That's just one source of where I put my video content. I have more videos scattered across the Internet way in excess of 600 videos. Continue reading

Great Legal Marketing SuperConference- Highlights

This two-day event, run by Ben Glass, Tom Foster & Rem Jackson took place in Arlington, Virginia in a beautiful hotel just 2 miles from Reagan National Airport. Continue reading

Attention Lawyers Who Advertise on TV

Did you know that this style of marketing is known as "Interruption-based marketing?" You are interrupting TV watching patterns in the hope and expectation that a viewer will see your advertisement and have a burning desire to pick up the phone and call you at that moment. Continue reading

The Power of the Lord Leads to a Miraculous Email From a Potential New Client

It was a contact form on my website. The person inquiring whether they had a valid New York medical malpractice case sounded intriguing. Continue reading


I decided to create a whole video library to help educate consumers in my market about auto accidents and other injury claims, and also to help supplement other advertising. I chose not to do this on my own because I do not have the time to sit down and put all this together and figure it all out. And I wanted sort of a turnkey solution. I definitely recommend Gerry. I mean, you know, I think it’s a great program and I have been here all day and I’ve shot, I don’t know, 40, 50 videos. And so it’s hard to get that accomplished especially for what you’re getting. You know, you have to go to a studio somewhere, it’s on site. And I would definitely – the ease of this – I would definitely recommend it to any colleague or friend.

Charles Pitman
Charles Pitman Injury Lawyers, LLC