attorney

A Cheap Marketing Ploy…What a Car Dealer Did to Annoy the Heck Out of Me

Don’t you think they’d have a better customer interaction if they spent a few more dollars to fill the damn tank than have me rant in a blog post and tell all my friends about this stupid half-assed attempt at marketing? Continue reading

Why Are Attorneys Still Uploading Their TV Commercials to YouTube?

Does the TV agency who made the commercials really think that anyone...and I mean anyone, would ever voluntarily want to watch a 30 second TV commercial of an attorney Continue reading

The Enchanting Lawyer, Jacob Sapochnick Interviews Gerry Oginski about Video Marketing

It doesn’t matter how long you have been doing video marketing, stop what you are doing right now and watch my interview with Gerry Oginski. Continue reading

3 Tips To Be Engaging in Your Great Attorney Marketing Videos

Then get energized. Get enthusiastic. Start talking and remember those three points above. Guaranteed to work. Continue reading

NEWSLETTERS! Get Your Law Firm Newsletters Here! Do You Have One?

For years (since Spring 2004) I have had a newsletter. I started it doing a quarterly text-only newsletter. It was single sided. It had content nobody else had...a never ending fictional story about a guy who could predict the future, a trivia game, fun articles and information. Continue reading

Podcast Interview: Setting measurable goals and video marketing with Gerry Oginski

He has reached new heights in his practice and client development by integrating video marketing into his firm, and shares with the Happy Go Legal listeners how he has been able to set and achieve measurable goals and share great resources with others. Continue reading

Today’s Lawyer Video Marketing Blog Post is Really Short & Sweet…

How can I help you with your lawyer video marketing? Continue reading

Why Create Educational Video to Market Your Law Firm?

Video allows a viewer the ability to see us, hear us and get to know us before they ever meet us. Being a great lawyer is only one key component to success. Learning how to market your law firm using video is the next key. You got paid to practice law. You were helping people solve their legal problems. You may have had mentors or experienced lawyers you could turn to for advice. However, most of you have never been taught how to get new cases. Most lawyers coming out of law school have no idea how to make it rain. Continue reading

We Don’t Do Attorney Video Bios & Here’s Why

I see attorney video bio's all the time. Video production companies love them. They get paid for it. They argue that a consumer who is searching for an attorney likes to learn about the lawyer before hiring them. There may be some truth to that, but it's not a compelling reason in my mind to create a video about "Me, me, me." Continue reading

“Why Would You Go to a Legal Marketing Seminar?” an Attorney Asked Me Recently at Great Legal Marketing

In October, I attended a two-day seminar in Virginia called Great Legal Marketing run by Ben Glass, Tom Foster and Rem Jackson. During one of the breaks, a newcomer to this event asked me why I came to this seminar if I already know so much about video marketing and lawyer marketing. Continue reading

Testimonials

I just read Gerry Oginski's book this weekend, Secrets of Lawyer Video Marketing in the Age of YouTube. You wont find better "front to back" advice on using video to market your law firm anywhere.

Ben Glass
Founder of Great Legal Marketing and a practicing personal injury trial attorney in Fairfax, VA