Beem Patent Law Firm
Do you want to BRAND yourself or your law firm?
Do you want to generate publicity?
Do you want to be seen as an expert?
Do you want to use it to drive potential clients to you now?
My favorite technique is to use these great educational videos as a direct response mechanism.
I want a viewer to take action NOW.
I need to be able to track the effectiveness of each video.
Did my video generate views?
Did my video generate valid cases?
Did my video generate profit from a valid case?
That’s my strategy.
It’s to get into the viewer’s mind about what’s going on with them now.
It’s about understanding what troubles them.
You should know that this doesn’t guarantee anything.
Nor… Continue reading