As most readers may know, Linkedin.com is a very popular business and professional networking site on the web. In fact, most people use it to stay in touch with their professional contacts; some people use it to promote their businesses; some people use it to network for new jobs, and business related opportunities. However, as more and more people continue to use Linkedin.com, what can you do to make your profile page stand out from the rest of the pack using the networking site?
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I am always looking on the web for video production companies that offer good value for your money.
I came upon Martindale-Hubbel’s video service and thought you’d want to know what they charge for creating video. Then you can compare it to what I offer and ask yourself which has a better value.
To create a 1 minute video, they charge…
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Tags: attorney, attorney video, attorney video marketing, lawyer, lawyer video, lawyer video marketing, marketing, martindale-hubbel, video, video producer, video production
There are some lawyers who still don’t get it. They still think the yellow pages is relevant today. There are other lawyers who don’t blink to pay $50,000 for TV marketing campaign. There are still some lawyers who think Craigslist is a great way to market themselves and their legal services.
All of the traditional forms of attorney advertising are becoming less and less relevant today, especially since most people go online to get information; free information.
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In this month’s ABA Law Practice journal magazine, the featured article is written by yours truly.
The theme of this month’s magazine is SMART MARKETING: IDEAS YOU CAN USE TO GET YOUR FIRM BACK IN THE GAME. Take a look and tell me what you think about the article.
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Tags: attorney, attorney video marketing, lawyer, lawyer video marketing, online, video, video marketing, video marketing for attorneys, video marketing for lawyers, video producer, video production
Listen in to hear what two really smart lawyers had to say about the process of creating their video using Gerry’s Total Online Video Solution.
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Tags: attorney, attorney video marketing, gacovino lake associates, lawyer, lawyer marketing, marketing with video, michael pyrros, pyrros & serres, steve gacovino, video, video marketing, video producer, video production
YouTube success is often judged by the total number of views a particular video generates. Do not be fooled. You can achieve success with limited numbers of views. As long as your viewer is searching for exactly what you are offering, it will not matter whether your video has been watched 100 times or 1000 times. Having said that, it is clearly to your benefit to have your video watched as many times as possible; preferably in its’ entirety.
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Attorney Steve Gacovino handles mass-tort, defective drug litigation and personal injury cases in New York. He and his partner Ed Lake strive to improve the lives of injured victims with their knowledge and experience. Both of these attorneys recognize that the traditional forms of attorney advertising fail to set one attorney apart from another and that it is increasingly difficult for a consumer to make an educated decision about which attorney to choose.
Michael Serres and Michael Pyrros are two of the hardest-working, New York workers-compensation attorneys I know. They spend their days helping injured workers with their claims.
Both Steve and Ed (Gacovino & Lake & Associates), and Michael and Michael (Pyrros & Serres) realize that the future of attorney marketing is with video.
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Tags: attorney, attorney video, attorney video marketing, ed lake, gerry oginski, lawyer, lawyer video, michael pyrros, michael serres, new york, producer, steve gacovino, video, video marketing for lawyers
This Monday, two very smart attorneys will be creating video to help market their law practices.
They are both eager and excited to begin their journey of creating video that will help them stand out from the crowd and improve the conversion rate for their online viewers. Each one has already met with me during our mastermind strategy session where I map out the content that they will use to create their initial eight videos.
During our mastermind session I give them a formula that I personally use to create content that compels a viewer to pick up the phone and call. This also provides a blueprint for the attorney for all videos that they create on their own after the initial video shoot is over.
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There are video companies who charge attorneys $5000 to create a one minute video. There are some very big well-known website companies that will charge you anywhere from $2,500 all the way up to $35,000 to create video for you. There are wedding videographers who will charge you $500 for a 30 second video that is nothing more than a template for a commercial. The problem with different video companies is comparing apples to apples. Each video production company offers you certain benefits and features that make it difficult to compare with other video companies.
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Tags: attorney, attorney video marketing, gerry oginski, lawyer, lawyer video marketing, new york, video, video for lawyers, video marketing, video producer, video production
In today’s YouLaw, we look at Tennessee trial lawyer Rob McKinney who gives viewers an overview of what they need to ask when looking for the best DUI attorney. The video is 3:25 long, and at times appears drawn out. However, Attorney McKinney offers great content for viewer trying to figure out who they should hire. Experience is the obvious first answer. He talks about how important it is for the attorney to have a mastery in the science of a field sobriety test, the breath test, and the blood alcohol test.
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