McGlinn & McGlinn, Attorneys at Law
I am amazed at the volume of traffic on Twitter about people who market to attorneys, and attorneys who actively market using the same old screaming method and jargon found in 30 second TV commercials that lawyers have always used.
Here are some examples as of 6/24/09
“Lawyer marketing with Twitter”
“Lawyer marketing with Facebook and MySpace”
“Injured? Call me”
“The Little Black Book” of lawyer marketing”
“A Lawyer’s Guide to Creating a Marketing Habit in 21 Days”
“Should Your Firm be Tweeting? Social Media Marketing 101 4 Attorney Marketing Online”
“New York personal injury lawyer marketing (press release)”
I don’t get it. If all these lawyers are busy marketing to potential clients, who is left to practice law and work on cases that are already active?
I also don’t understand why these lawyers who are actively promoting themselves continue to shout the same annoying message that have turned off the public for years. Stop yelling about your services. Instead, tell your viewers how you have helped others. Then, when you’ve done that, put it in a video.