Podcast Interview: Setting measurable goals and video marketing with Gerry Oginski

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announceShow Notes

In this session of the Happy Go Legal Podcast, Chelsea interviews the dynamic Gerry Oginski. He has mastered his craft as a lawyer and touts running a highly recognized medical malpractice solo firm. He has reached new heights in his practice and client development by integrating video marketing into his firm, and shares with the Happy Go Legal listeners how he has been able to set and achieve measurable goals and share great resources with others.

More specifically in this session you will find out about . . .

  • How to slowly and regularly integrate marketing actions into your daily life
  • Why it is so important to NOT copy the marketing efforts of other lawyers
  • Why the “hope method” of marketing doesn’t work
  • How to distinguish yourself from your competition
  • Tips on navigating ethical obligations of legal marketing
  • A great resource to help you integrate video marketing into your firm’s outreach plan

Links from this session

The Lawyers’ Video Studio (Also on FacebookTwitter & YouTube)

The Law Office of Gerald M. Oginski (Also on FacebookTwitter & YouTube)

The Slight Edge: Turning Simple Disciplines Into Massive Success by Jeff Olson

Market Samurai (for SEO research)

Webinar explaining how to use Market Samurai to its fullest

Thanks again to

Chelsea Callanan at Happy Go Legal for this podcast interview!

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Testimonials

One thing I like about Lawyers Video Studio, is that it is work that is done largely by a lawyer – Gerry Oginski – who knows about law practice. He knows about clients, he knows what’s important to clients, and what kind of information is important to communicate. He’s also very technically astute and he has good technology and good people working with him, who have been very helpful in filming the videos that I have participated in. Gerry was very helpful in providing me with guidance on the tempo and how to present the subjects. I find Gerry’s guidance and direction to be very helpful. He helped me to think through what it is that the client needs to hear, what their perspective is, and to really focus the information on the audience. I would say that their process has been very useful, it’s been very informative. I feel like I have been very well guided in terms of how to go about the video process, how to think up the topics and how to present them. I would recommend Gerry Oginski’s video service.

Rich Beem
Beem Patent Law Firm