Are You Happy With Where Your Legal Marketing is Right Now?

Gerry Oginski Founder, Lawyers Video Studio

Gerry Oginski
Founder, Lawyers Video Studio

You have gotten to where you are because of the choices you’ve made. Little, incremental choices, over time.

Are you happy with where you are?

Are you happy with your marketing efforts?

What specific concrete steps have you taken in the past 6 months to improve your law firm marketing?

Come on…don’t bulls**t me…

Be honest.

Write down each type of marketing you’re currently doing. Go ahead…I’ll wait…

Then next to each one, write down what type of results you’ve achieved from that specific marketing.

Again, I’ll wait…

Write down how many people called you as a result of each marketing message you’ve done in the past six months. Then write down how many people signed up with you because of those marketing messages. Write down what each new client is worth to you.

Then write down your investment to create and put out that marketing message.

Then answer whether your investment has given you positive return yet.

Also, make sure to write down whether you must continue to invest in that specific marketing message each and every month in order for it to work. In other words, does it continue to work for you if you stop paying each month?

I see two problems over and over again with attorneys:

  1. They don’t track their marketing investment and accordingly have no clue if anyone comes to them as a direct result of a specific marketing message and
  2. They are shocked when their marketing funnel stops after they stop making monthly payments.

How can you prevent getting stuck with these two common problems?

  1. Track everything and
  2. Create a marketing system that continues to work for you 24 hours/day, 365 days/ year. Invest one time and have it work for you forever.

Want to know what type of marketing system works for you tirelessly and forever after you create it?

Video marketing.

Creating enough video for 6-12 months. Creating a video message that attracts your ideal clients and consumers. Create it once. Invest in creating, planning, producing, publishing and promoting your great educational videos. Have it work for you night and day. Every day. Each day of the year, without any additional investment.

There is no other marketing media or marketing message that we attorneys can use to accomplish the same thing. Create it once. Invest in it once. Have it work forever.

Want to create 6 months of video in one day?

Want to create 12 months of video in two video shoots, six months apart?

This is an investment in your future. An investment in marketing your law firm.

Remember where you are now.

Where do you want to be in 12 months?

Where will you be if you continue doing what you’re currently doing?

I know where I’ll be. I’ll have hundreds more videos online in the next 12 months.

Come join me…you’ll like the ride. I promise.

Call me at 516-487-8207 and let’s see how we can invest in your future together.



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Well, we recently got two really good cases. We tracked where they came from, the client said they had watched our YouTube videos and they were calling us because of it. The crazy thing is I’m a non-believer. I’m always trying to break out of the box I’ve put myself in and it is amazing. People will call you because of the videos you post.

Greg Stokes
Stokes & Kopitsky, P.A.