Listen in as Scott Drake from the Legal Broadcast Network interviews me about Video Marketing for attorneys. Learn the reasons why video marketing is the best return on investment. Learn why a person looking online for an attorney is more likely to choose a lawyer who answers their unasked questions than someone who simply talks…
Just published another article at Law.com about, what else?Video Marketing Tips for Lawyers. Read the article to find out why you should never tell viewers how difficult your area of law is. It’s an eye-opener. Click here to read the full article in the Technology section of Law.com. I promise you’ll learn something new.
For those of you following my helpful tips for creating video for lawyers, you should definitely read the Legal Technology section of Law.com for a series of articles I’ve written. These articles will help you create and produce better informative and educational videos. Here’s the beginning of the article:“What you should never include in your…
I saw a great marketing tool today in action while on vacation in Florida. My six-year-old son jumped into the pool and a moment later, came up for air excitedly telling me that “Daddy, there’s a scuba diver in the pool!” He eagerly went into the deep end and watched the scuba diver in 11…
I saw a great marketing tool today in action while on vacation in Florida. My six-year-old son jumped into the pool and a moment later, came up for air excitedly telling me that “Daddy, there’s a scuba diver in the pool!” He eagerly went into the deep end and watched the scuba diver in 11…
By Gerry Oginski, Esq. Some incredible views Take a look at a video I created a year ago titled Questions Never To Ask At a DepositionViews: More than 12,000???The “views” represent the number of times this video has been viewed on Yahoo. That’s twelve thousand views! That’s amazing. No, I did not click on the…
By Gerry Oginski, Esq. Look back at the history of attorney advertising In the ‘olden days’ the only way to get new clients was to hope someone walked into your storefront office. Then you hoped someone you knew would refer someone in need of an attorney. You took potential clients to lunch; played golf with…
By Gerry Oginski, Esq. SOME LAWYERS ARE WORRIED AND SCARED TO GIVE AWAY FREE INFORMATION I have spoken to lawyers who feel that they need to hold onto their legal secrets and only want to release those precious secrets if the potential client comes into their office and pays them a consultation fee. A trusts…
By Gerry Oginski, Esq. HOW I LEARNED TO CREATE ONLINE VIDEO In the Spring of 2007 I decided I was not going to pay tens of thousands of dollars to put video on my website and online. I realized there was a better way. Do it myself. Instead of simply hiring a website company to…