If you are an attorney looking to create a fresh, innovative and interactive website, then I strongly encourage you to contact Tom Foster at FosterWebmarketing.com. I’ve worked with Tom over the last 5 1/2 years and believe he is the only webmaster around who truly “gets it” and understands the most up-to-date, effective and ethical marketing methods for attorneys. I created this testimonial to help other attorneys benefit from Tom’s expertise. I was not asked to create this testimonial nor am I being paid anything for it. I encourage you to take a look at my own website that Tom maintains, New York Medical Malpractice & Personal Injury Trial Lawyer, and then, contact any of the 200 law firms who currently use him to see what they have to say.

Explore his newly revised website and click on each one of the attorney websites listed within his site to see for yourself how he helps them stand out from the crowd. If you have questions about using FosterWebMarketing, then I urge you to e-mail me, Gerry@lawyersvideostudio.com.

Thanks for taking the time to watch this short video testimonial and my blog post.

Have a great day!

Gerry

If you are an attorney looking to create a fresh, innovative and interactive website, then I strongly encourage you to contact Tom Foster at FosterWebmarketing.com. I’ve worked with Tom over the last 5 1/2 years and believe he is the only webmaster around who truly “gets it” and understands the most up-to-date, effective and ethical marketing methods for attorneys. I created this testimonial to help other attorneys benefit from Tom’s expertise. I was not asked to create this testimonial nor am I being paid anything for it. I encourage you to take a look at my own website that Tom maintains, New York Medical Malpractice & Personal Injury Trial Lawyer, and then, contact any of the 200 law firms who currently use him to see what they have to say.

Explore his newly revised website and click on each one of the attorney websites listed within his site to see for yourself how he helps them stand out from the crowd. If you have questions about using FosterWebMarketing, then I urge you to e-mail me, Gerry@lawyersvideostudio.com.

Thanks for taking the time to watch this short video testimonial and my blog post.

Have a great day!

Gerry

Don’t shoot your video in front of your beautiful office window.

Why not?

Your camera doesn’t know what to focus on. It doesn’t know what’s light or dark. When you have a bright source of light from outside, it makes everything inside look extremely dark. The better practice is to close your window shades and put up a drape or curtain to give you an even, textured background.

Do not create an attorney video to sell yourself to a potential client. If you come across as a salesman, you will lose all your viewers and you probably will not get any calls. The reason why attorney video works so well is because it is the best way to educate a potential client and at the same time have them get to know you.

Why does that help? Once a viewer gets to know you, they begin to trust you. They will listen to you. They want to hear what you have to say. If you try to make a sale to your viewer from your short video clip, they will click on the next video, never to pick up the phone and call you. Your video should be to teach and educate. Not sell. By teaching, you show that you are an expert. Is a viewer more likely to call an expert who explains things or a slick salesman?

Do not create an attorney video to sell yourself to a potential client. If you come across as a salesman, you will lose all your viewers and you probably will not get any calls. The reason why attorney video works so well is because it is the best way to educate a potential client and at the same time have them get to know you.

Why does that help? Once a viewer gets to know you, they begin to trust you. They will listen to you. They want to hear what you have to say. If you try to make a sale to your viewer from your short video clip, they will click on the next video, never to pick up the phone and call you. Your video should be to teach and educate. Not sell. By teaching, you show that you are an expert. Is a viewer more likely to call an expert who explains things or a slick salesman?

If you think your legal credentials are important to an online viewer, you’re wrong.

A visitor searching for an attorney usually assumes that each lawyer has graduated law school and passed the bar.

The only question a viewer wants to know is: CAN YOU SOLVE MY LEGAL PROBLEM?

If you can help answer their unasked question with an attorney video, they are much more likely to call you than your competitor down the street.

Have a great day!

If you think your legal credentials are important to an online viewer, you’re wrong.

A visitor searching for an attorney usually assumes that each lawyer has graduated law school and passed the bar.

The only question a viewer wants to know is: CAN YOU SOLVE MY LEGAL PROBLEM?

If you can help answer their unasked question with an attorney video, they are much more likely to call you than your competitor down the street.

Have a great day!

Change your clothes!

Why change your clothes when doing video? Not for the reason you’d expect.

For those lawyers who will create multiple videos during one video shoot session, I strongly suggest changing your clothes midway during your video shoot.

Why? Because viewers get tired of seeing the ‘same-old’ stuff. If you’re wearing the same suit and tie for the last 6 video clips. Just change your tie. Otherwise, everything looks the same, especially when your videos all show up in a video scroll box on YouTube or some other application.

Keep it fresh by changing something: The background, your tie, a different color shirt. Anything.

Your content may be great, but if you don’t think about the intangibles, I can assure you, a savvy viewer looking for a lawyer will.

Another YouLaw review by Gerry Oginski!

“Read My Lips (Since My Video Didn’t Sync Properly)

Military criminal defense attorney Michael Waddington of Gonzalez & Waddington serves up some heady practical advice in his straight-talking video that turns to mush.

Attorney Michael Waddington is the brute squad (see The Princess Bride) with a smile. I like his videos. I like his direct eye contact. I like the effort he makes to inform viewers about his area of law. He answers commonly asked questions, and does it in a friendly style. He’s down to earth.

But this video turns to mush about 40 seconds into it.”

“Lawyer, journalist, and legal media consultant Robert Ambrogi says: “This military defense lawyer may have a good point to make about conflicts, but his video deserves a court martial.”

Click here to read the full review to find out why.

Listen in as Gerry Oginski, an experienced New York medical malpractice, wrongful death and accident trial lawyer is interviewed by Scott Drake on the Legal Broadcast Network. The key to using video is to educate consumers to make them a better, more informed consumer of legal services.