By now, every lawyer has a website.Every website has photographs.Every website tells how great you and your firm are.But how do you really distinguish yourself from all the lawyers who compete with you on a daily basis? In most jurisdictions, including New York, you are not permitted to badmouth any other attorney. Nor can you…
Category Archives: lawfirm
Video Marketing Tips for Lawyers: No. 2
Just published another article at Law.com about, what else?Video Marketing Tips for Lawyers. Read the article to find out why you should never tell viewers how difficult your area of law is. It’s an eye-opener. Click here to read the full article in the Technology section of Law.com. I promise you’ll learn something new.
Video Marketing Tips for Lawyers- A Law.com Exclusive
For those of you following my helpful tips for creating video for lawyers, you should definitely read the Legal Technology section of Law.com for a series of articles I’ve written. These articles will help you create and produce better informative and educational videos. Here’s the beginning of the article:“What you should never include in your…
Give it Away For Free-You’ll Get Better Paying Clients
I saw a great marketing tool today in action while on vacation in Florida. My six-year-old son jumped into the pool and a moment later, came up for air excitedly telling me that “Daddy, there’s a scuba diver in the pool!” He eagerly went into the deep end and watched the scuba diver in 11…
Give it Away For Free-You'll Get Better Paying Clients
I saw a great marketing tool today in action while on vacation in Florida. My six-year-old son jumped into the pool and a moment later, came up for air excitedly telling me that “Daddy, there’s a scuba diver in the pool!” He eagerly went into the deep end and watched the scuba diver in 11…
CREATING ONLINE VIDEO FOR LAWYERS- Part 7
By Gerry Oginski, Esq. SOME LAWYERS ARE WORRIED AND SCARED TO GIVE AWAY FREE INFORMATION I have spoken to lawyers who feel that they need to hold onto their legal secrets and only want to release those precious secrets if the potential client comes into their office and pays them a consultation fee. A trusts…
YouLaw Video Review-Another review by Gerry Oginski
YOULAW: SHOW AND TELL IN THE COURTROOMBy Gerry Oginski Watch the Video TechnoScore: 1.01 = Lowest Possible Score; 5 = Highest Possible Score Think you know your way around a courtroom? Jeff Roberts of the Roberts Law Firm will personally show you in his video, Jeff Roberts — Skilled Trial Attorney in Newport Beach, CA….
CREATING ONLINE VIDEO FOR LAWYERS- Part 4
By Gerry Oginski, Esq. PRODUCTION This is it. The video shoot. A team of people come in and take over your office. They’re setting up lighting, setting up their video camera, plugging in electrical devices, setting up sound equipment and microphones. If they’re really good, it will take them about 20-30 minutes to set up…
CREATING ONLINE VIDEO FOR LAWYERS- Part 3
By Gerry Oginski, Esq. HOW TO DISTINGUISH YOURSELF WITH VIDEO In my opinion, online video is the only way to distinguish yourself from all of your competitors. A video tells a viewer who you are; what you are; how you speak; how confident you are; what you look like; what you sound like, and whether…
Video Marketing For Lawyers
VIDEO MARKETING FOR LAWYERS Great Neck, NY If you thought that internet video was for the MTV crowd, you’d be wrong. If you thought that video for your website was only for geeky, techno-lawyers, you’d be wrong too. If you thought that putting a video of yourself online was useless, you’d definitely be wrong. In…
