“90% of Online Content Will Be Video”

That statement was made by YouTube’s Robert Kyncl, the head of global partnerships, who took the stage at a large marketing seminar.

Why is that significant, and what does that mean for you?

It means that your static website with pretty looking pictures will become less relevant. It means viewers expect you to have video. It means viewers want to see you on video. It means they want to learn from you, hear from you and visualize what you look like and where you work.
If you still have not created video, my question for you is “Why not?”
When the phone companies got rid of rotary dial telephones, did you continue to hold on to yours believing that one day technology would revert back to the rotary dial? When electronics companies gave up making cassette tapes in favor of creating CDs, did you keep your collection of audio tapes, hoping that one day technology would revert back to cassette tapes?
When payphones started disappearing because of the prevalence of cell phones, did you still keep a roll of dimes or quarters in your pocket in the event you needed to run to a payphone somewhere?
When the Internet became a place to hang out your online brochure, did you leave up your five-page static AOL website?
The reality is that technology changes. Your consumers expect you to be on video. With the big Internet giants clearly proclaiming that video will be te dominant way to communicate online, you would be remiss not to create great quality video to interact with and communicate with your potential clients.
Another startling statistic by YouTube: 1 trillion videos were viewed in 2011. That’s trillion with a “T.”
In order to stay competitive with your marketing, it is no longer sufficient just to have a good-looking, well optimized website. You must be able to interact with your viewers. Video is a key way to communicate with them online.
Provide them useful information, give them great content which lets them see that you have an expertise that they need. Show them you have the solutions to their legal problems.
The only question you need answer is “How will you get it done?”

Are you the type of attorney who likes to do things on your own? Or, are you the type of lawyer who prefers a done-for-you video marketing program so you don’t have to do any of the technical stuff yourself?
No matter which type of attorney you are, I have the solution to your problem.

In my done-for-you video marketing program I remove the burden from your back of having to do all this video work on your own. To find out if you are my ideal client, send an e-mail to my production manager, Kathleen@lawyersvideostudio.com, or leave her a voicemail at 1-800-320-4314 to set up a phone consultation with me.
If you are a do-it-yourself attorney, then I have the perfect program for you that will help you model and copy what I do in order to create video on your own. To get onto my pre-launch list for my new introductory video tutorial program, Click here to sign up for the pre-release info and special offer: It’s called “Secrets of Lawyer Video Marketing in the Age of YouTube…at $25,000 Off!”
Don’t wait. You need video now.
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Well, we recently got two really good cases. We tracked where they came from, the client said they had watched our YouTube videos and they were calling us because of it. The crazy thing is I’m a non-believer. I’m always trying to break out of the box I’ve put myself in and it is amazing. People will call you because of the videos you post.

Greg Stokes
Stokes & Kopitsky, P.A.