Monthly Archives: May 2014

You Can’t Get Paid by the Number of Views or Likes On Your Attorney Videos

The number of views, whether five or 5 million, is meaningless if your ideal client or consumer is not watching and your video does not compel them to pick up the phone and call you. Continue reading

13 Reasons Your YouTube Videos Will Fail

Here's a great checklist from ReelSEO that every lawyer who uses video to market himself needs to read. Continue reading

Want to See How Easy It Is to Get Onto Our Lawyers Video Shoot Schedule?

What I found was that process worked but was putting up too many obstacles for eager attorneys to reach out to me and get going with their video marketing. Continue reading

The iPhone Fallacy

There are a number of video 'experts' out there now who are advocating to give up your fancy DSLR or your camcorder and recommend you just shoot video with your iPhone. Continue reading

Legal Marketing: If It’s Painful Looking at Your Statistics, You Need to Read This…

My thinking was, I didn’t need to learn about marketing sinceI was a really good attorney and thought that cases would just come to me because I was here. Continue reading


I think that video is the future and you’re looking 5 years down the road, I think that the importance of television and radio are going to diminish and the importance of internet is going to rise. I think that anybody seeking to get a competitive advantage in their market needs to take the initiative and work on that now. And this is an opportunity to get in ahead of the curve and gain a competitive advantage.

Steve Kramer
Kramer Law Firm