Monthly Archives: February 2014

Legal Marketing: Stop Competing with Your Competitors

One attorney was so obsessed with what his biggest competitor was doing that he couldn't stand it. It was driving him crazy. Continue reading

Did you know that Google ‘rewards’ you for embedding YouTube videos on your web pages?

Years ago, the mainstream thinking was that you did not want to put a YouTube branded video on your own website. It meant that you were using a freebie service that you couldn’t and didn’t control. Continue reading

I Met a Camera Snob Today

My main videographer was unavailable and I opted for my second choice. He confirmed the shoot but the weekend before had to cancel because of a family medical emergency. To his credit, he gave me a list of 5 contacts Continue reading

Why would you want to use an interactive transcript for your attorney video on YouTube?

First, make sure you annunciate clearly when you speak on video. Slurring your words and using slang will not help. Second, skip the automatic computer-generated transcript all together. Instead, create your own 100% accurate, human-generated, word-for-word transcript and insert it instead. Continue reading

23% of People who Watched My Videos This Month Did It On a Mobile Device

What does this mean for you when you are creating videos to market your law firm? Continue reading

‘I’m Sick of Winter’ Video Shoot Offer

I need to get out of the freezing cold and the first six people who take me up on my 'sick of winter' video offer will save... Continue reading

Attorney Video Marketing Tip: How Do You Generate Trust With Your Viewer in Less Than 60 Seconds?

I'll show you how I used attorney video to generate over $7 Million Dollars in settled cases from my little videos. Continue reading

They Didn’t Even Know Where the Video Links Went To

Every time I clicked on a link on their website, it took me out of their website and directly to a video on YouTube. That's right, they took the viewer/reader FROM THEIR WEBSITE and immediately delivered them RIGHT TO YOUTUBE. Continue reading

Testimonials

I just read Gerry Oginski's book this weekend, Secrets of Lawyer Video Marketing in the Age of YouTube. You wont find better "front to back" advice on using video to market your law firm anywhere.

Ben Glass
Founder of Great Legal Marketing and a practicing personal injury trial attorney in Fairfax, VA