Monthly Archives: August 2012

How Much Do You Charge for an Initial Consultation?

I was reading with much amusement a number of blog posts about how much attorneys should charge for their time. I've seen arguments for years about why attorneys should and should not have flat rate billing. Likewise, I've seen attorneys argue that lawyers are not charging enough and why they're charging too much. Continue reading

Spotlight Annotations on YouTube

How cool is that that YouTube thinks 12 of my videos are related to the one I have just watched? Unfortunately, I tend to believe that YouTube tends to skew search results for related videos based on the videos you have watched as well as your geographic location. Continue reading

Lawyers Use Competitors Names to Drive Traffic to Paid Ads; Court Says It’s “Ok”

This is not the first time I have seen this. A law firm in Milwaukee, Cannon & Dunphy, took out pay per click ads with the name of their biggest competitor town, Habush, Habush & Rottier. Continue reading

This Image Says It All

I have gotten comments from 'video production' guys saying that education-based video marketing doesn't work. These same production experts believe it's better to have the attorney talk about themselves and their credentials on video. Continue reading

What Do You Think of This Attorney Video?

This is a really exciting attorney video. It's got great information for a consumer. It's over 3 minutes long. By now, you have pressed play and clicked on your speakers to find out what the problem is. You must be wondering the same exact thing that I did. Continue reading

“You’re Nobody Until You Win Your Case,” Said a Lawyers Ad on TV

I was sitting in the doctors waiting room. The TV was on. A Jacoby & Myers commercial started. I tuned out. Continue reading

Zappos is Creating 150,000 Product Videos This Year…How Many Did You Create?

Zappos reported that in 2011 they created over 100,000 product videos to market their products. That astounding. For 2012 they expect to create 150,000 videos to continue to market their products. According to this article which is an interview with Laurie Williams, Senior Manager of Photo & Video for Zappos Continue reading

Lawyer Video Marketing: Show Me Actual Cases an Attorney Has Signed Up From His Video

Last month I was on the phone with a FindLaw rep discussing their video program. I asked this person how many calls their clients have received as a result of the videos they put online. I could tell from his answer that he had no clue. He then proceeded to pull a number out of his a** and tell me that 65% of his clients get calls and got great cases from their videos. Continue reading

Why Subscribe to a YouTube Video Channel Titled New York Medical Malpractice & Personal Injury?

My video channel titled New York medical malpractice and personal injury is not designed for entertainment. It doesn't fall into the comedy category either. It's not geared for people who want to watch funny cat or dog videos. It's got nothing to do with travel and leisure. It's not related to TV or music. Continue reading

What Do You Think of This Lawyer Video/Commercial?

Look at the guy in the van. What's with the smile on his face? He's bopping to the music. Other than a catchy rap refrain, what is compelling about this video? Tell me below. I'd like to know. Continue reading


What I appreciate about what Gerry does is that he doesn’t waste a whole lot of my time. He gets right to it and helps me focus on improving the video and focusing on delivering the message quickly and effectively. I really appreciate that. You need a coach. Somebody that can independently objectively look at what you’re doing and give you advice to make sure you do it right.

Eric Engel
Engel Law Group, P. S.