Monthly Archives: May 2012

A Tale of Two Lawyers- Part 9

"The guy showed up at 7:30 a.m. Right on time. He looks exactly like he does on his videos. He sounds exactly like he does in his videos and on the phone. He's about 5"10", thin, short cropped hair, glasses and he's brought with him a lot of video equipment. His cameraman immediately gets to work setting up the light stands and lights. They both take a walk through the entire office pointing out different locations in which to shoot." Continue reading

A Tale of Two Lawyers-Part 8

"He told us that the more we practice for our upcoming video shoot the better we would feel. The more comfortable we would be; the more fun we'd have. Imagine that...actually having fun while marketing. I didn't believe it. I mean, come on, a lawyer having fun while doing marketing stuff? I was critical of this point but I kept it to myself." Continue reading

A Tale of Two Lawyers-Part 7

"That mastermind call with him was so helpful and informative. The ideas he gave us started us thinking about the different ways we could use this content. In the middle of the call, I was furiously writing down an entire list of things to talk about in my videos. Then he said something that made me smile. He said we could use this content not just for our videos but for all the other marketing we do as well." Continue reading


I was on vacation in Fort Lauderdale and shot a spot. I used a Dslr and a digital tascam, I am reviewing Gerry's course. New years' resolution: get busy! I recommend Gerry to everyone. Doing it yourself is very time consuming. I just got a call, the caller is from Texas and he chose me because he felt like he knew me. I have just scratched the surface, cheers Gerry, happy new year, you are inspirational.

Joel Denning