In this week’s video review, we see how a poorly-produced attorney testimonial can hurt rather than help.
Testimonials are supposed to show how great you are. If your viewer gets turned off by the content in your video testimonial, it will reflect poorly on you as the attorney; that’s something that you didn’t want to happen.
“I can sympathize with any injured victim seeking compensation for their injuries. But I cannot tolerate a poorly produced video, especially a 9:38 minute video that rambles on without purpose or direction.
I’m sure the Terry Law firm thought having any testimonial was better than no testimonial. In this instance, I have to disagree. Some clients simply do not come across very well in telling their story. Maybe they are not photogenic. Maybe they cannot tell a concise story. Maybe they don’t understand the legal issue or cannot explain it.”
To read the full review, and watch the video, click here.
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