For those lawyers who have not jumped on video yet or are struggling to figure out what content to put in your video, here’s a brief example of what you can include in your video:
If you’re a DUI/DWI lawyer, how about a video that discusses what to do if you see flashing lights behind you while driving? Sounds simple, right? It is. Walk a person through exactly what happens when the police officer steps up to your car. “Hand over your license, registration and insurance card. Be polite…” You might have written an article about this, but now turn that into an educational video clip.
Explain the different sobriety tests a policeman will use if he suspects you are intoxicated. Explain why the tests are not all perfectly objective, and what that might mean later on if you try to contest them. DUI attorney Bob Battle recently did this in a video filmed by Fairfax, Virginia trial attorney Ben Glass, that delved into why an intoxilizer used in Virginia was inaccurate.
If you’re an immigration attorney, explain the process of how a person applies for a green card. What information is needed? How long does the process take? How much does it cost?
If you’re a patent attorney, explain how someone goes about applying for a patent.
If you’re a bankruptcy attorney, explain how you can get creditors to stop harassing you at home.
Get the idea? The content is right in front of you. Just think about what your prospective clients want to know. Then package it into a short, concise video that explains the process.
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If you’d like to learn more about creating attorney video, I strongly urge you to explore my articles and blog posts here in the Lawyers’ Video Studio. Any questions, give me a call at 516-487-8207 or by email at Gerry@lawyersvideostudio.com. Thanks for taking the time to read my blog.
Gerry
Good Idea. I have just started videos on my site http://www.debtfreeohioblog.com and nearly immediately got good feedback from clients. Gerry’s recent webcast was excellent. He knows his stuff. He mentioned that you don’t need to look perfect, and that is true. My older site, http://www.debtfreeohio.com shows me looking like, as my wife puts it, an animal. But clients still liked it, even though the microphone was missing. Like Gerry says, get a good mike.